000 | 00427nam a2200157Ia 4500 | ||
---|---|---|---|
003 | LIB | ||
008 | 220901s2008 xx 000 0 eng d | ||
082 | _a659.1 BEL | ||
100 | _aBelch, George E.; Belch, Michael E. | ||
245 | 0 | _aAdvertising and Promotion: An Integrated Marketing Communication Perspective | |
250 | _a6 | ||
260 |
_bTMH _c2008 _aDelhi |
||
300 | _a779 | ||
650 | _aAdvertising Management | ||
942 |
_2ddc _cBK |
||
999 |
_c5096 _d5096 |