000 00427nam a2200157Ia 4500
003 LIB
008 220901s2008 xx 000 0 eng d
082 _a659.1 BEL
100 _aBelch, George E.; Belch, Michael E.
245 0 _aAdvertising and Promotion: An Integrated Marketing Communication Perspective
250 _a6
260 _bTMH
_c2008
_aDelhi
300 _a779
650 _aAdvertising Management
942 _2ddc
_cBK
999 _c5096
_d5096